19 March 2009

Corporate Branding.

One of the key business elements that is very important to the sustainability of any business is branding - and in this case, branding here means good branding. Today, amongst the top 100 brands in the world, there's only one non-Japanese Asian brand; and that is Samsung Electronics from Korea.

Anyways, today's post is not so much on branding - but instead, on the marketing exposure.

We are currently doing a contract along Jalan Bukit Bintang, called Menara Worldwide. Just recently, in collaboration with the client, we had hung up the banners and posters to create more awareness of the Project to the public.

Here are the photos.

The posters as seen from LTAT.

From across the road.

Call the number if you are an interested leasing tenant or en-bloc buyer.

Another shot from across the road.

Higher above, on the high-rise tower, we had also displayed the banner featuring the logos of both the client and ourselves - creating a potential co-branding effect.

Drive along Jalan Bukit Bintang and you'll see the project.


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